Journey data vs Contact data in Journey builder Explore the key differences between Journey Data and Contact Data in Salesforce Marketing Cloud, and learn how to use them to build smarter, more dynamic customer journeys.
A Guide to Marketing Cloud's Sender Authentication Package (SAP) In this first post on the SFMC Basics series, we will discuss one of the essential features in Marketing Cloud: the SAP (Sender Authentication Package). We will include: 1. What is the Sender Authentication Package? 2. How to Choose an SAP domain? 3. How to configure the Sender Authentication Package
